Top 11 Lucrative Automotive Affiliate Programs

Discover profitable automotive affiliate programs in the car & auto niche. Earn money promoting top brands and monetize your passion for automobiles.

Jul 21, 2023
Top 11 Lucrative Automotive Affiliate Programs

With an astonishing number of 67 million automobiles in circulation by 2022, the automotive industry and its associated services present a treasure trove for affiliate marketers. We firmly believe that the automotive niche holds immense potential for affiliate marketing. It is a well-established market where consumers willingly invest substantial amounts of money.

Time and time again.

It's a niche that not only caters to the demand for current products but also appeals to enthusiasts of vehicles produced decades ago. Wouldn't it be fantastic if someone compiled a comprehensive list of the finest affiliate programs in the automotive sector?

Well, guess what? We've done exactly that.

11 Most Profitable Automotive Affiliate Marketing

Here are the top 11 affiliate marketing for automobile enthusiasts:

1. AutoZone

AutoZone stands as the leading retailer of aftermarket automotive parts and interior accessories in the United States. With a vast network of over 6,000 stores scattered throughout the country, this company has achieved remarkable success, boasting a multimillion-dollar status.

As any seasoned affiliate marketer would attest, AutoZone's prominent brand recognition plays a pivotal role. Consequently, persuading readers to click on your text links and make purchases from AutoZone becomes comparably effortless.

So far, so good. But how does AutoZone measure up against the top-tier automotive affiliate programs?

Remarkably well, in fact. Although a 3% commission rate may not initially appear noteworthy, considering the relatively higher prices of replacement parts, interior accessories, and other diverse products, substantial online earnings can be generated here.

Additionally, affiliates gain access to a wealth of marketing materials aimed at driving sales, including text links, banners, and a constant stream of enticing promotional offers.

Join AutoZone Affiliate Marketing

2. Goodyear

Introducing Goodyear tires would be unnecessary as their reputation precedes them, so we'll spare you the introduction.

In a nutshell, they have a century-long legacy.

These tires have graced the wheels of some of the fastest cars on the planet, including those in the exhilarating world of NASCAR.

And, let's not forget, they were the masterminds behind the tires for the lunar rover employed during the Apollo missions.

Granted, those tires were constructed using wire mesh instead of rubber, but we'll overlook that detail for now.

In essence, Goodyear's name and expertise are universally recognized.

Now, let's delve into their enticing affiliate program.

Affiliates receive a generous $6 commission for every purchase made through the website. Alternatively, you can earn $6 for each completed service appointment you direct their way.

Join Goodyear Affiliate Program

3. RevZilla

RevZilla stands out as one of the most sought-after providers of motorcycle apparel, helmets, parts, and accessories in the United States. It's not just their catchy domain name that contributes to their popularity, although that certainly helps.

The reason behind their immense success lies in their extensive knowledge and expertise, which is beautifully showcased on their YouTube channel. With over 6,500 videos, they effortlessly differentiate themselves from the competition, demonstrating their authenticity.

You see, bikers despise being pitched by someone who doesn't understand that it's called a "lid" and not just a mere "helmet."

We have our quirks, after all.

While the Earnings per Click (EPC) for this program falls below our usual acceptance threshold, we examined two other crucial factors:

  • Network Earnings
  • Brand reputation

Essentially, promoting RevZilla won't require intense sales efforts on your part. They have dedicated the past decade or so to doing the heavy lifting for you.

Join RevZilla Affiliate Program

4. Edmunds

For several decades, Edmunds has served as the trusted go-to platform for unbiased information regarding purchasing new or used cars, along with comprehensive car reviews.

If you're familiar with the UK's AutoTrader, imagine Edmunds on a larger scale. Over time, they digitized their extensive database, migrating it to their online platform.

Moreover, they have introduced innovative features, such as their car appraisal tool, which provides users with a remarkably accurate estimation of a vehicle's value.

What has truly kept Edmunds at the forefront is their ability to communicate with their audience using language they understand, rather than bombarding them with overwhelming sales jargon.

This approach is precisely why their fans, readers, and visitors hold them in high regard. As an affiliate, each "new vehicle lead" you generate will earn you a commission of $8, while a "used vehicle lead" is valued at $5.

A lead is defined as a fully completed dealer request form, including valid contact information. It's important to note that any attempt to generate fraudulent leads will result in termination from the program.

Join Edmunds Affiliate Program

5. Car Covers

It probably won't come as a surprise that specializes in selling covers for cars, trucks, and SUVs. They even have a considerate selection of covers for motorcycles, although we often forget to use them ourselves. caters to all your indoor and outdoor cover needs, boasting an impressive inventory of 150,000 different vehicles, including cars, trucks, SUVs, and motorcycles. With a 30-day money-back guarantee accompanying each product, you have some leverage to entice your audience.

While their website may appear outdated, it doesn't seem to bother their numerous existing customers, totaling in the hundreds of thousands. This affiliate program serves as an excellent addition to automotive or biker websites.

The commission rate of 10% is quite generous, and although they claim to have no returns, that seems unlikely in reality. Furthermore, the average order value stands at $172, ensuring that every sale referred by you should yield a minimum of $17 in commission.

6. Avis

Avis holds a prominent position in the car rental industry, operating in over 165 countries with a remarkable presence of 5,500 locations. Whether you require a rental car in New Caledonia, the Reunion Islands, or Burkina Faso, Avis has got you covered.

What I find particularly fascinating is that Avis was the pioneering brand to offer car rentals directly from airport locations, a strategic move that proved to be a lucrative endeavor. It's no wonder that Avis has flourished into a multimillion-dollar enterprise today.

Are you interested in grabbing a share of this success? The Avis automotive affiliate program welcomes new members with a commission of up to 4%, determined by rental duration and mileage.

Furthermore, Avis operates a performance incentive scheme, offering better commission rates to high-performing affiliate marketers. This means that the more referrals you generate, the higher your commissions will soar, providing you with an opportunity to maximize your earnings.

Join Avis Affiliate Program

7. MaXpeedingRods

Established in 2006, MaXpeedingRods is a reputable automotive parts company committed to assisting passionate auto enthusiasts in discovering top-tier parts.

Their extensive eCommerce store showcases a diverse selection of over two thousand parts, spanning from crankshafts to connecting rods, suspension systems, turbochargers, and beyond.

Affiliate marketers can take advantage of an attractive 8% commission on every order generated. One of the notable advantages of the MaXpeedingRods affiliate program is the extended 60-day cookie duration, ensuring affiliates receive credit for sales even if they occur a couple of months later. Additionally, the program boasts an impressive average order value of over $180, contributing to potentially higher commissions for affiliates.

Join MaXpeedingRods Affiliate Program

8. J&P Cycles

With a rich history dating back to 1979, J&P Cycles has firmly established itself as a trusted motorcycle parts company renowned for its commitment to quality and exceptional service. This esteemed company caters to a diverse range of motorcycle makes and models, simplifying the search for specific parts tailored to individual bikes.

In addition to their extensive selection of parts and tires, J&P Cycles also offers a variety of other products, including motorcycle helmets, goggles, jackets, and a wide array of riding gear. Moreover, the company extends its services beyond products, providing assistance with motorcycle insurance, financing, and more.

Affiliate marketers can take advantage of the J&P Cycles affiliate program, which offers a flat 3% commission on all transactions. According to the information available on their website, the average order value stands at an impressive $150, indicating potential for lucrative commissions.

Join J&P Cycles Affiliate Program

9. Keller Heart

Keller Heart specializes in providing oil for various applications, including automotive, aviation, and industrial use. Their main emphasis lies in large-scale distribution, catering primarily to shop owners and dedicated enthusiasts, rather than the average automotive owner.

Although this narrows down the target audience to a specific niche, it presents an opportunity to complement your content and expand your range of affiliate offers. Affiliates participating in the Keller Heart program can earn a commission of 5% on referred sales, accompanied by a thirty-day cookie window.

Join Keller Heart Affiliate Program

10. Chemical Guys

Chemical Guys is a well-known supplier of cleaning and detailing products for cars and other automotive applications. Their extensive product range includes car wash soap, foam, glazes, waxes, sealants, and various other cleaning solutions.

Participating in the Chemical Guys affiliate program allows you to earn a commission of up to 6% on each sale. The program is particularly enticing due to its average order value exceeding $100, with the potential for higher-value orders reaching up to $1500. This presents an opportunity to generate substantial earnings as an affiliate marketer.

Join Chemical Guys Affiliate Program

11. Advance Auto Parts

Advance Auto Parts stands as another prominent auto parts retailer in the United States, operating an extensive network of over 6,000 stores across 40 states and achieving impressive annual sales of $5 billion. Whether you need replacement parts, interior accessories, or oils and fluids, Advance Auto Parts has you covered.

As an affiliate in the auto industry, having a compelling reason for potential buyers to make immediate purchases is always advantageous. In this regard, Advance Auto Parts offers free shipping on all orders exceeding $35, a threshold cleverly set below the site's average order value.

Customers have the convenience of purchasing online and collecting their items from the nearest store in under 30 minutes, which happens to be the most popular fulfillment option offered by the company.

While a 4% commission rate may not initially ignite excitement, it's important to consider that many of Advance Auto Parts' products come with relatively higher price tags. This aspect makes their automotive affiliate program highly appealing and well worth considering.

Join Advance Auto Parts Affiliate Programs

Final Words

In conclusion, automotive affiliate programs offer a lucrative avenue to boost your revenue by partnering with trustworthy and reliable programs that resonate with your audience. By incorporating a variety of the recommended automotive affiliate programs mentioned in this blog post, you can effectively fill in the gaps in your affiliate marketing strategy.

It is crucial to diversify your partnerships to mitigate any risks associated with program closures. By maintaining a portfolio of reputable automotive affiliate programs, you can safeguard your earnings and ensure a consistent revenue stream.

The key to success lies in consistently producing high-quality content that not only informs your audience but also ranks well in search engine results. By focusing on delivering valuable information to your readers and establishing yourself as a trusted authority, you can establish a solid foundation for sustainable earnings through these affiliate programs.

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